Privacy Policy for Peak Respite
At Peak Respite, we are committed to protecting the privacy and security of your personal information. This Privacy Policy describes how we collect, use, and process your data when you interact with our services, including bespoke funeral planning, natural burials, memorial services, grief counselling referrals, pre-paid funeral plans, repatriation services, eco-friendly coffins and urns, and celebrant services.
1. Information We Collect
We collect information that helps us provide our services and communicate effectively with you:
- Directly Provided Information: This includes personal details such as your name, contact information (address, phone number, email address), date of birth, relationship to the deceased, financial information for pre-paid plans or billing, and specific preferences related to funeral arrangements. This may also include sensitive personal data (e.g., health information for specific arrangements or religious beliefs) shared with your explicit consent to facilitate our services.
- Information from Third Parties: We may receive information from hospitals, hospices, doctors, or other professional services involved in end-of-life care, always with appropriate consent or legal basis.
- Website Usage Data: When you visit our online platform, we may collect technical data such as your IP address, browser type, operating system, referral sources, and pages viewed. This helps us understand how our site is used and improve its functionality.
2. How We Use Your Information
Your information is used to:
- Provide Funeral Services: To plan and execute bespoke funeral arrangements, natural burials, memorial services, and other related services as requested.
- Manage Pre-Paid Funeral Plans: To administer and fulfil the terms of pre-paid funeral arrangements.
- Facilitate Referrals: To connect you with grief counselling, repatriation services, or other third-party providers as part of our comprehensive support, with your consent where necessary.
- Communication: To communicate with you regarding our services, appointments, billing, and important updates.
- Meet Legal Obligations: To comply with legal, regulatory, and professional obligations relevant to the funeral services industry.
- Improve Our Services: To understand service needs, gather feedback, and enhance the quality of our offerings and our online platform.
3. Legal Basis for Processing
We process personal data based on the following legal grounds:
- Performance of a Contract: To fulfil our contractual obligations when providing funeral services.
- Legal Obligation: To comply with relevant laws and regulations.
- Legitimate Interests: For purposes such as improving our services, preventing fraud, and managing our business operations, where these interests do not override your fundamental rights.
- Consent: Where required by law, we will obtain your explicit consent for specific processing activities, especially for sensitive personal data.
4. Sharing Your Information
We may share your information with:
- Our Staff and Partners: Members of our team and trusted third-party service providers (e.g., embalmers, crematoriums, celebrants, florists, cemeteries, grief counsellors) to facilitate the services you have requested.
- Financial Institutions: For processing payments and managing pre-paid plans.
- Legal and Regulatory Bodies: When legally required or to protect our rights.
- With Your Consent: For any other purposes explicitly agreed upon by you.
We ensure that all third parties adhere to strict data protection and confidentiality obligations.
5. Data Security
We implement appropriate technical and organisational measures to protect your personal data from unauthorised access, disclosure, alteration, and destruction. This includes secure storage, access controls, and encryption where appropriate.
6. Data Retention
We retain your personal data only for as long as necessary to fulfil the purposes for which it was collected, including for legal, accounting, or reporting requirements. This typically involves retaining records of funeral arrangements for a specified period after the service has been completed in accordance with industry best practices and legal obligations.
7. Your Rights
Under data protection laws, you have the following rights regarding your personal data:
- Right to Access: To request a copy of the personal data we hold about you.
- Right to Rectification: To request correction of inaccurate or incomplete data.
- Right to Erasure (‘Right to be Forgotten’): To request the deletion of your personal data, under certain conditions.
- Right to Restrict Processing: To request limitations on how we process your data.
- Right to Data Portability: To request your data in a structured, commonly used, machine-readable format.
- Right to Object: To object to the processing of your data in certain circumstances.
- Right to Withdraw Consent: To withdraw your consent at any time where processing is based on consent.
To exercise any of these rights, please contact us using the details below.
8. Changes to This Privacy Policy
We may update this Privacy Policy from time to time. Any changes will be posted on this page with an updated revision date. We encourage you to review this policy periodically.
9. Contact Us
If you have any questions or concerns about this Privacy Policy or our data practices, please contact us:
Peak Respite
72 Cairnwood Lane,
The Ridgeway Business Park, Unit 3B,
Sheffield, South Yorkshire,
S13 8DE, UK